At Macy’s Backstage, our assortment is off price, on trend and arriving daily. And since the opening of our first location in 2015, we’ve expanded to more than 200 Macy’s stores.
This month, we opened the doors to a brand new distribution center in Columbus, OH, to support logistics for Macy’s Backstage. Backstage offers fashion-loving customers another way to shop at their favorite Macy’s store by providing a store-within-store shopping experience with significant savings.
As part of our nationwide Pride + Joy campaign, Macy’s raised funds and awareness for The Trevor Project’s life-saving mission to end suicide for LGTBQ young people through a host of initiatives.
In support of our colleagues, customers and communities, Macy’s annual Pride + Joy campaign will celebrate WorldPride 2019 and the 50th anniversary of the Stonewall uprising. The June campaign features special partnerships with The Trevor Project and NYC Pride, participation in Pride parades across the country, in-store special events, and exclusive Pride-themed merchandise.
Generations of Asian and Pacific Islander immigrants have made an indelible impact on American culture and history. This May, Macy’s celebrated their stories in stores nationwide.
At Macy’s, finding “What’s New” and “What’s Next” is an important part of our North Star Strategy. We know that customers expect an experience when they walk into our stores – not only through great merchandise, but also through experiences that bring people together. One way we’re doing this is through the launch of our new narrative-driven, retail concept, STORY at Macy’s.
Diversity & Inclusion (D&I) is a priority for Macy’s, and critical to our growth and success. All Macy’s colleagues have been challenged to mindfully and intentionally integrate D&I into how we think, act, and operate. The company has become more strategic and thoughtful about how we’re approaching D&I, beginning with five identified focus areas; our customers, our colleagues, our suppliers, our community, and our marketing, and aligned KPIs for 2019 and beyond.
Macy’s is America’s store for life. We deliver quality fashion at affordable prices and have access to the best brands in fashion. Using both the art and science of merchandising, we deliver compelling products – localized for where you live, personalized for how you shop.
This February, Macy’s announced the appointment of Patti Ongman, Macy’s first female Chief Merchandising Officer. In the spirit of Women’s History Month, Coast to Coast sat down with Patti to learn more about her 33-year career journey with Macy’s, and hear what career advice she has for young professionals.