The holidays are when Macy’s shines. In addition to all the great activity in our stores, we bring communities together with inspiring traditions that are deeply engrained in American culture, and for many, have been part of families for generations.
Events like our tree lightings and window displays embody the true spirit of the holidays – celebration, tradition and togetherness. And our colleagues are at the heart of bringing these magical traditions to life.
"Our Branded Entertainment team creates the most amazing events – including Macy’s Fireworks and Flower Shows, tree lightings, Santaland, and our crown jewel, the Macy's Thanksgiving Day Parade. From our visual and special events teams to logistics and operations, it takes great teamwork across the board to pull our holiday traditions together," said Paul Lopacinski, Senior Manager of Creative Production. "Everyone across the nation, across generations, friends and families, comes to Macy's around the holidays, and it makes what we do really special."
Check out our latest Beyond the Boardroom episode as Macy’s, Inc. Chairman & CEO Jeff Gennette talks with colleagues at Macy’s State Street in Chicago, where we celebrated the 112th Great Tree lighting in the iconic Walnut Room, and Standard Transmission studios in Brooklyn, New York, where our holiday windows are fabricated and tested.
Check out our Beyond the Boardroom extra, where Paul takes us through the history of the Great Tree at State Street!
About Beyond the Boardroom: Beyond the Boardroom is a monthly series that follows Jeff across the country as he visits stores, offices and facilities to talk with colleagues about their work and their role on our Path to Growth.
The wonder of giving comes in many forms. For the 12th year, Macy’s is partnering with Make-A-Wish for our annual Believe campaign, helping make wishes come true across the country for children with critical illnesses. Each story is different, but the goal is the same. Granting a wish can help these children build the hope and strength they need to fight harder and see the impossible become possible.
Macy’s Thanksgiving Day Parade is one of the nation’s most iconic holiday traditions. Each year, more than 3.5 million spectators attend the Parade in New York City, and over 50 million television viewers tune-in from home nationwide. We also have a large Macy’s team working behind the scenes to get our Parade to 34th St. each year.
This year, we’re celebrating Independence Day in true patriotic style with a larger-than-life fireworks show, live from one of New York City’s most treasured landmarks – the Brooklyn Bridge. And the team behind it has been working tirelessly to make this year’s show bigger and brighter than ever before!
Macy’s Center City store recently hosted the 26th annual Wanamaker Organ Day, proudly celebrating one of Philadelphia’s most cherished treasures with the unveiling of the newly restored grand organ case.
Coast to Coast is a digital resource to discover behind-the-scenes insights into the exciting world of Macy’s, Inc. – including Macy’s, Bloomingdale’s, Macy’s Backstage, Bloomingdale’s The Outlet and Bluemercury. Coast to Coast highlights company news, and includes features on people, innovation, business, diversity and inclusion, and of course, fashion.
Coast to Coast is published by Corporate Communications at Macy’s, Inc.
Design: Sanger & Eby