An important piece of our company’s North Star Strategy is keeping a keen focus on What’s New and What’s Next in our industry and at Macy’s. This element of our strategy means we are constantly thinking about opportunities to further develop our business and provide new and exciting shopping experiences.
Every year, women in technology from all over the world meet at the Grace Hopper Celebration (GHC), the world’s largest gathering of women in computing. Learn about Macy’s connection to this event and hear from women at Macy’s about its impact on them.
Our CEO, Jeff Gennette, hit the road again on the second leg of a Town Hall tour that took him around the country. See what Jeff did at each stop and take a “tour” of your own with our Coast to Coast photo gallery of Jeff’s trip!
“We put a lot of effort into upgrading the Macy’s app to give our customers the best possible shopping experience whether online or in our stores. It’s exciting to see the way users are responding to those changes, and it’s to the credit of the extremely talented people in our technology teams who lead us ahead of the industry in this area.” – RB Harrison, chief omnichannel officer
Now that prime giving season is here, our customers – and you – are shopping stores and sites much more often. Check out these tips to make this time merrier and safer for you, our company, and Macy’s and Bloomingdale’s customers.
Why is it a great time to be a consumer right now? How does an iconic retail company like Macy’s utilize the latest technology to drive business decisions? Did you know that Macy’s has an entire team devoted to interpreting vast amounts of data to drive strategy? Read more to find out.
What is the definition of the iconic, American department store in the 21st century? This month, the definition contains a new word: Apple.
Macy’s prides itself on hiring and retaining a diverse workforce, filled with talent from unique backgrounds that make our company what it is, which is why we’re excited to share that Macys.com was named a 2016 Top 25 Company for Women Technologists.
Kors Week is returning to Macy’s Oct. 9-16 and is even bigger than the event of years past. Get ready for new products, in-store fashion events, shopping parties, trunk shows, and a new addition of men’s merchandise. Macy’s celebration of the Michael Kors power brand promises exciting additions this year.
My Stylist @ Macy’s has been successfully helping customers all over the country. Check out these exciting new videos that showcase how and why!
Macy’s is piloting an innovative mobile tool to help customers use their mobile devices to engage one-on-with in store: “Macy’s On Call”, powered by IBM’s Watson AI will be rolling out to 10 test locations nationwide, including a Spanish language version.
An eastern wind symbolically brings order … and for Macy’s, our prototype store at Easton Town Center in Columbus, OH, is bringing an order to what our future store will look like as it brings scores of new ideas to life. Easton was selected as it’s in America’s heartland, in a popular, new concept mall in a growing community. It’s a living preview of what’s to come!
Providing a 360-degree omni view of customers, the new OmniClient application gives associates a tremendous tool to build quality client relationships and directly drive their business.
Putting the customer first, accuracy and speed drive the work of the multi-faceted Omnichannel Fulfillment team.
Fresh from Macy’s Idea Lab in San Francisco is “m” – the macys.com sandbox site, where big ideas are in test on a small stage. With m, Macy’s teams have freedom to innovate without fear of significant impact to the business on the main site.
Macy’s is converting Pinterest fans to Macy’s customers through new buyable pins introduced in July. The Pinterest audience is highly engaged, using the platform as a planning tool for home remodels, weddings, vacations and more. Fans are inspired by others’ pins, curating ideas as they create “boards” of images they like.
Now Macy’s store associates will benefit from an advanced tool to help them meet customer expectations with increased product knowledge.
Macy’s and Bloomingdale’s Omnichannel strategy helps drive the company’s growth by enabling us to give our customers what they want, where and when they want it. But first we have to find it! That’s where RFID – Radio Frequency Identification – comes in.
For most of us, making a purchase is as easy as swiping a credit card. As of fall 2015, more consumers across the country will trade swiping for inserting as EMV, a global technical payment standard for credit cards, takes effect.